We’re thrilled to kick off this blog post by delving into one of my all-time favorite nuts: the versatile and delicious almond. Now, you might be thinking, “Almonds are for snacking, not for creating stunning images!” But hear us out. Almonds are incredibly versatile, including as a prop in food photography. We’ll be sharing some […]
EPISODE SUMMARY In this episode of The Savory Shot, host Mica, chats with Kate McDermott who is a full-time copy writer with 13 years of hospitality experience. Kate helps busy hospitality pros get more website visitors and increased sales in a super competitive market. We chat about the ins and outs of copywriting and how […]
Introduction The right lighting can make all the difference between a bland, unappetizing image and a mouth-watering masterpiece in the world of food photography. I can attest to the importance of understanding how lighting works and how to manipulate it to showcase the food at its best as a food photographer. We’ll delve into the […]
In the era of Instagram and social media, the importance of having visually appealing content cannot be overstated. This is especially crucial for restaurants and food businesses. As mouth-watering images of their dishes can entice potential customers and increase sales. That’s where food photographers come in – professionals who specialize in capturing the essence and […]
EPISODE SUMMARY In this episode of The Savory Shot, host Mica dives into developing your unique style and voice in food photography. Are you ready to up your photography game and make yourself stand out in such a competitive industry? Tune in to hear five real, practical, simple, and doable ideas for finding your style […]
Introduction Can you imagine a world without tomato soup? It’s no exaggeration to say that it’s an essential element of our culture. Tomato soup is what Ma gives you when you’re sick with the flu, or when it’s a rainy Sunday afternoon and you need a little warming up. And yet, the origins of this […]
Introduction It’s no secret that the food industry is booming. I’ve heard from so many food brands that being seen and heard gets harder by the day. With so many food brands competing for customers and shelf space, standing out is a huge struggle. No matter how delicious your product might be, every other brand […]
EPISODE SUMMARY In this episode of The Savory Shot, host Mica McCook chats with Robin Zachary, a prop stylist who has built a successful career in an unconventional industry. Robin shares insight into her career journey, her mother’s advice on the importance of having anything and everything be a prop, and her new book, Styling […]
Food Photography Transforms Your Social Media Presence You’ve been living in a secluded cave if you don’t already know that social media marketing is a powerful way to reach customers. Food brands understand that having a Facebook and Instagram is as important as having a business bank account. My friend refuses to go to any […]
Introduction We couldn’t pass up the chance when one of the world’s largest liquor brands approached us and asked us to create a stunning image of their newest cocktail recipe. We knew it would be an amazing experience, and we were right. Whenever we book shoots with large brands of this caliber, we like to […]
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