Today we’re going to be discussing whether it’s worth your money to hire a professional food photographer. Food photography can help build recognition for your brand or product. If you’re thinking about hiring a pro, please take the time to read this post and make an informed decision based on facts, not what you think […]

Everybody gets creative blocks. Everybody. Have you ever just felt like your creativity was tapped out? Like you had nothing left to give? As a food photographer, you’re expected to be a creative genius. People want you to have the perfect shot of their dish ready and waiting in your back pocket. And most of […]

How to set yourself apart from the crowd as a food photographer As a food photographer, I often find myself facing the same time-consuming conundrum: how to take eye-catching, original photos that excite my clients and stand out amongst the thousands of similar shots already on the web. How to stand out in a crowded […]

Behind the scenes of my most recent photoshoot featuring macaroons, cannoli’s, and champagne. I love champagne. And macaroons? Forget it. I could eat those all day, every day. Cannoli’s? I’m in heaven. The beautiful hues of different colored macaroons, champagne in various modern glasses, and the perfect roundness of a cannoli made for the ideal […]

Food photography is a crucial component to the marketing of any ghost kitchen. If you’re not using a food photographer to glamorize your menu for your ghost kitchen, then what are you doing?! Why are you leaving money on the table? Let’s just admit it—people are visual. As you build your Ghost Kitchen, you may […]

I want to talk with you about the work-life grind, a tricky balance. When you have a 9-5 job, you have a set schedule to follow. You know when you are supposed to be at the office, how long the day would last, and how long it would take you to get home. But being […]

It’s been almost four years since I left my office job, and it has been a wild ride. I’ve learned a lot since starting my food photography business. I’m not going to lie and say that the road has been smooth sailing because it hasn’t. Running a business was never something I planned to do. […]

You’re ready to take your food brand to the next level. You’re hungry for a new look. You want stunning photos that are sure to grab the attention of potential clients and make sales a cinch. But where should you start? It can be overwhelming to find someone to work with when you don’t know […]

Working with Saveur was a career highlight. I had a blast photographing the new line of new knives from Saveur Selects. Let’s go all the way back to the beginning of the year. Saveur magazine came to me and asked if I wanted to collaborate on a cross-platform campaign with them. I, of course, said […]

I love working with first-time cookbook clients because they come in super enthusiastic and ready to throw down. But sometimes, the amount of information and prep work we need to do before a cookbook photoshoot can be surprising. We all know that setting up a recipe takes some time and effort. But when you’re looking […]